Work Experience
Oct 2019 - Current
Web Marketing Manager
Shaman Botanicals
Recruited from a white-label partner to serve the manufacturer’s digital growth engine. Devised programs that keep DTC revenue climbing while translating strict regulatory hoops into campaigns that still mobilize audiences and convert.
JUN 2022 - DEC 2024
Web Specialist
Plug Your Holes
I started with a plan to rank their website, executed the plan and they began ranking for the right keywords which increased organic traffic 4x overall-- 2x of that traffic increased traffic arrived within the first 6 months of the engagement. I left on good terms both ranking their website and optimizing their Klaviyo account for maximizing email marketing, which involved establishing useful and profitable email automation flows which continue to drive traffic for the company, without the need of them lifting a finger.
2016 - Current
Marketing Consultant
Hipcraft Co
Hired gun for marketing stuff for SMBs, working with all types of businesses ranging from local businesses to national finance companies to eCommerce stores. Helped private people caught in messes with their online reputation to get that corrected, along with applying strategies for reputation management for rockstars to pornstars (b-list).
2013 - 2016
eBay Affiliate Marketer
eBay Partner Program
Promoted everything from musical instruments to vinyl records to tickets to collectibles, and sneakers (in that order, kind of), and earned affiliate commissions to support myself going back to college full-time.
Mar 2010 - Dec 2012
Digital Media Director
Strange Music, Inc
Promoted to eventually lead the development of a new Digital Marketing Department of 10 people ranging in activities from in-house video production, podcasting, live video streaming, blogging, email marketing and special events.
Jan 2009 - Mar 2010
Marketing Intern
Strange Music, Inc
I started as an unpaid intern doing everything from social media marketing, community management, and video editing. I had the great opportunity here of both working for my favorite rapper's indie record label, and working under my favorite video producer (of aggressive rollerblading videos in the '90s) as I was a fan of his work past and present working for the label.
College Education
2013 - 2016
Bachelor of Science in Business Administration (BSBA)
University of Missouri - St Louis (UMSL)
I studied business at one of the top commuter colleges in the Midwest, while being socially active in extracurricular activities and graduating cum laude on the Dean's List.
Testimonials
